![]() The other five available are custom and you can set them up as you like. Three of the parameters are default, as they are also set within Google Analytics and other analytics tracking solutions. ![]() In SMBump you can use up to 8 UTM parameters. Once you have enabled your UTM tracking, let’s quickly go over the available UTM parameters. To get started, first make sure that the UTM tracking is Enabled. You will find the UTM builder inside “ Settings” and the sub-menu “ Attribution”. That way the information you collect in your analytics solution will always be relevant and synchronized and your measurements - accurate. With the Yotpo SMSBump UTM builder you can create your own UTM parameters and automate the link creation process. The great thing about SMS is that you can use UTM parameters to track your links and measure the results of your SMS marketing campaigns. ![]() Additionally, they allow us to measure our marketing efforts effectively inside Google Analytics and other analytics solutions (Mixpanel, Adobe Analytics, Kissmetrics and others). Urchin Tracking Module (UTM) parameters or UTM “tags” are parameters that we can add to our URL links, so that we can track where our website visitors are coming from. In order to do that effectively, we first need to set up our tracking in the best possible way. The best thing about eCommerce and online marketing is that we can collect data, later examine and measure it, and ultimately optimize our efforts. #Utm code meaning how toHow to Use UTM Codes to Track Your SMS Results ![]()
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